Website Design Equals a Tidy Store

Continuing on with our series of top seo factors, let’s talk about website design. If, as I tried to establish in the previous installment of this series, we can accept that a good domain name is the online equivalent of prime retail space in a busy shopping district, then we can logically conclude that a well-designed website is akin to having a tidy, well-organized store.

Interestingly enough, this is one of those qualities that you typically don’t notice until it’s missing. You’re not likely to be moved to comment on a store that you can get around in easily – after all, that’s what you’ve come to expect. But if you find yourself in a store that is constantly out of what you need, or in which there seems to be no rhyme or reason to the layout or departmentalization – toothpaste in the dairy section, for example – you’ll quickly get annoyed with the place, probably abandon the search for whatever you came in for in the first place, and likely never return to that particular establishment. [click to continue…]

{ 1 comment }